Services

Four kinds of work, one person accountable for all of it.

Most small businesses end up with a web person, an ads person and someone else for the email, and none of them talk to each other. I do all of it, so the site, the tracking and the campaigns are built to work together from the start.

Websites

A website that brings in work, and that you can run yourself.

Built around how your customers actually decide: what they need to see, what makes them trust you, and the one thing you want them to do next.

New builds and rebuilds: service sites, online stores and catalogues
Quote, drawing and booking forms that land in your inbox or CRM
Fast pages and the technical SEO Google looks for
Tracking in place from launch day, so you can see which pages bring in calls
Ongoing care after launch, if you want it

Works inWordPress · Wix · custom builds · GA4 · Google Search Console

Automation

The repetitive admin, handled without you.

A lot of a small business's week goes to the same jobs: copying details between apps, chasing quotes, answering the same five questions. I set up systems that do those jobs on their own and flag you when something needs a person.

Lead capture that sorts, routes and follows up automatically
Quote and intake forms connected to your CRM or spreadsheets
AI assistants trained on your own business information
Review monitoring, reports and alerts that arrive on their own

Works inMake · your CRM, inbox and spreadsheets

Marketing & ads

Ads and email you can trace back to sales.

I start with the people already searching for what you do in your area, and only spend on broad reach once that's paying for itself. Every campaign is tracked properly, so you see which ads bring in calls and orders, not just clicks.

Google Ads, and Facebook and Instagram campaigns
Local SEO and your Google Business Profile
Email: welcome series, newsletters, memberships and automated flows
Conversion tracking set up properly, across your site and your ad accounts
Monthly reporting tied to revenue

Works inGoogle Ads · Meta Ads Manager · GA4 · Google Tag Manager · Meta Pixel & Conversions API · Klaviyo · Mailchimp

Brand

A look and a voice that sound like you, written down.

So everything that comes after, from the website to the next flyer, stays consistent without you having to police it.

Positioning, voice guidelines and key messages
Logo, colour and type, packaged as a brand kit you'll actually use
Commercial photography and marketing materials
Templates your team can use without breaking the look

Works inAdobe · Affinity · Canva

How the work runs

Four stages, start to finish. The same person at every one of them.

Diagnose

A direct conversation about the business, the numbers and where things actually leak.

Plan

A scoped plan with what gets built, in what order, and what it should move.

Build

I design, write and ship it myself. You see progress, not status meetings.

Measure & iterate

Tracking in place from day one, then improvements based on what the data says.

Launched, and I’m still around after.

Project inquiry

Tell me what needs to move.

Send over the goal and the constraints. You'll get back a straight plan for the site, the automation and the campaigns behind it.

I read every one myself and reply within a couple of days, even when the answer is "you don't need me for this."